DIOR PRESENTS THE DIORIVIERA COLLECTION AT AN EXCEPTIONAL EVENT IN SEOUL

An ode to venturing away and the eternal dreams of travel so dear to Christian Dior, the Dioriviera collection thought up by Maria Grazia Chiuri is reinvented with new creations infused with a sunny, infinitely joyful energy.

This season, the toile de Jouy is available in two unprecedented variations, Toile de Jouy Sauvage and Toile de Jouy Soleil. As if by magic, the majestic animals and stars populating these bewitching designs unfold in the windows, welcoming visitors in the form of life-size sculptures.

On May 29, 2024, Dior celebrated this exceptional universe during a unique event in its Seongsu pop-up store, in the company of Dior ambassadors Sohee Han, Yuna Kim, HAERIN, Minha Kim, Eunwoo Cha, Haein Jung, Lomon and friends of the House Heejung Park and Yoon Young Bae.
A marvellous gathering which, through the prism of excellence, radiated the passion for the art of living cultivated by the founding-couturier.